Thursday, March 6, 2008

I stumbled into the wrong session...

So, I am the Omniture Annual Convention right now, sitting in a session that is flying COMPLETELY over my head. Omniture is a web analytics tool... I consider myself a power user, so I attend the advanced track. (I am not arrogant, I swear. Heck, I was even invited to be on the Customer Advisory Board for them. It's like if your high school teacher recommends you to be the Sterling Scholar... such a big deal to... well, a couple people.)

The title of the session "Advanced - Using API's to get the right data in the right place". So, I am fully aware of the fact that I do not have a degree in Computer Science, but in my online marketing career, I have been around a lot of code. I can read some of it... heck, I can even write some. I was even ranked the 3rd most advanced Excel user in a previous session, since I know what ctrl/shift/enter does. (I was beat out by some Visual Basic reference. Dang VB.) I know what an API is... I am excited Omniture just announced the availability of an API... I know all the cool stuff that can be done with an API. So, all this leads me to believe that I am smart enough to attend this session.

The fact that I am typing on my blog right now should indicate to you how much I overestimated my own smartness. SOAP, XML based HTTP post, a bunch of symbols and functions I can't type fast enough to capture... I have no idea. It is all going right over my head. I should have known by the fact that I was the only woman in the room. But, it isn't too uncommon... I didn't think much of it at the time.

So, why don't I leave, you might ask? I made the critical mistake of sitting in the middle of the row. And at the front of the room. Geek on the left has his laptop open, geek at the right has his laptop open. There is no room for me to get by without causing some major commotion. And, if I were to leave, all the computer geeks in the room would look at me and think, "I knew that chick didn't belong in here." If a sit here and type, they all think, "Whoah. That chick knows code."

So, I suffer for all womankind.

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